diff --git a/packages/app/src/apis.ts b/packages/app/src/apis.ts
index b79a6850bd..77252ac458 100644
--- a/packages/app/src/apis.ts
+++ b/packages/app/src/apis.ts
@@ -15,11 +15,9 @@
  */
 
 import {
-  ApiRegistry,
   alertApiRef,
   errorApiRef,
   AlertApiForwarder,
-  ConfigApi,
   ErrorApiForwarder,
   ErrorAlerter,
   featureFlagsApiRef,
@@ -44,6 +42,8 @@ import {
   microsoftAuthApiRef,
   storageApiRef,
   WebStorage,
+  createApiFactory,
+  configApiRef,
 } from '@backstage/core';
 
 import {
@@ -82,135 +82,162 @@ import {
   githubPullRequestsApiRef,
 } from '@roadiehq/backstage-plugin-github-pull-requests';
 
-export const apis = (config: ConfigApi) => {
-  // eslint-disable-next-line no-console
-  console.log(`Creating APIs for ${config.getString('app.title')}`);
-
-  const backendUrl = config.getString('backend.baseUrl');
-  const techdocsUrl = config.getString('techdocs.storageUrl');
-
-  const builder = ApiRegistry.builder();
-
-  const discoveryApi = builder.add(
-    discoveryApiRef,
-    UrlPatternDiscovery.compile(`${backendUrl}/{{ pluginId }}`),
-  );
-  const alertApi = builder.add(alertApiRef, new AlertApiForwarder());
-  const errorApi = builder.add(
-    errorApiRef,
-    new ErrorAlerter(alertApi, new ErrorApiForwarder()),
-  );
-
-  builder.add(storageApiRef, WebStorage.create({ errorApi }));
-  builder.add(GCPApiRef, new GCPClient());
-  builder.add(
-    circleCIApiRef,
-    new CircleCIApi(`${backendUrl}/proxy/circleci/api`),
-  );
-
-  builder.add(jenkinsApiRef, new JenkinsApi(`${backendUrl}/proxy/jenkins/api`));
-
-  builder.add(githubActionsApiRef, new GithubActionsClient());
-
-  builder.add(featureFlagsApiRef, new FeatureFlags());
-
-  builder.add(lighthouseApiRef, LighthouseRestApi.fromConfig(config));
-
-  builder.add(travisCIApiRef, new TravisCIApi());
-  builder.add(githubPullRequestsApiRef, new GithubPullRequestsClient());
-
-  const oauthRequestApi = builder.add(
-    oauthRequestApiRef,
-    new OAuthRequestManager(),
-  );
-
-  builder.add(
-    googleAuthApiRef,
-    GoogleAuth.create({
-      discoveryApi,
-      oauthRequestApi,
-    }),
-  );
-
-  builder.add(
-    microsoftAuthApiRef,
-    MicrosoftAuth.create({
-      discoveryApi,
-      oauthRequestApi,
-    }),
-  );
-
-  const githubAuthApi = builder.add(
-    githubAuthApiRef,
-    GithubAuth.create({
-      discoveryApi,
-      oauthRequestApi,
-    }),
-  );
-
-  builder.add(
-    oktaAuthApiRef,
-    OktaAuth.create({
-      discoveryApi,
-      oauthRequestApi,
-    }),
-  );
-
-  builder.add(
-    gitlabAuthApiRef,
-    GitlabAuth.create({
-      discoveryApi,
-      oauthRequestApi,
-    }),
-  );
-
-  builder.add(
-    auth0AuthApiRef,
-    Auth0Auth.create({
-      discoveryApi,
-      oauthRequestApi,
-    }),
-  );
-
-  builder.add(
-    oauth2ApiRef,
-    OAuth2.create({
-      discoveryApi,
-      oauthRequestApi,
-    }),
-  );
-
-  builder.add(catalogApiRef, new CatalogClient({ discoveryApi }));
-
-  builder.add(scaffolderApiRef, new ScaffolderApi({ discoveryApi }));
-
-  builder.add(gitOpsApiRef, new GitOpsRestApi('http://localhost:3008'));
-
-  builder.add(
-    graphQlBrowseApiRef,
-    GraphQLEndpoints.from([
-      GraphQLEndpoints.create({
-        id: 'gitlab',
-        title: 'GitLab',
-        url: 'https://gitlab.com/api/graphql',
+export const apis = [
+  createApiFactory(alertApiRef, new AlertApiForwarder()),
+  createApiFactory({
+    implements: errorApiRef,
+    deps: { alertApi: alertApiRef },
+    factory: ({ alertApi }) =>
+      new ErrorAlerter(alertApi, new ErrorApiForwarder()),
+  }),
+  createApiFactory({
+    implements: storageApiRef,
+    deps: { errorApi: errorApiRef },
+    factory: ({ errorApi }) => WebStorage.create({ errorApi }),
+  }),
+  createApiFactory({
+    implements: discoveryApiRef,
+    deps: { configApi: configApiRef },
+    factory: ({ configApi }) =>
+      UrlPatternDiscovery.compile(
+        `${configApi.getString('backend.baseUrl')}/{{ pluginId }}`,
+      ),
+  }),
+  createApiFactory(GCPApiRef, new GCPClient()),
+  createApiFactory({
+    implements: circleCIApiRef,
+    deps: { configApi: configApiRef },
+    factory: ({ configApi }) =>
+      new CircleCIApi(
+        `${configApi.getString('backend.baseUrl')}/proxy/circleci/api`,
+      ),
+  }),
+  createApiFactory({
+    implements: jenkinsApiRef,
+    deps: { configApi: configApiRef },
+    factory: ({ configApi }) =>
+      new JenkinsApi(
+        `${configApi.getString('backend.baseUrl')}/proxy/jenkins/api`,
+      ),
+  }),
+  createApiFactory(githubActionsApiRef, new GithubActionsClient()),
+  createApiFactory(featureFlagsApiRef, new FeatureFlags()),
+  createApiFactory({
+    implements: lighthouseApiRef,
+    deps: { configApi: configApiRef },
+    factory: ({ configApi }) => LighthouseRestApi.fromConfig(configApi),
+  }),
+  createApiFactory(travisCIApiRef, new TravisCIApi()),
+  createApiFactory(githubPullRequestsApiRef, new GithubPullRequestsClient()),
+  createApiFactory(oauthRequestApiRef, new OAuthRequestManager()),
+  createApiFactory({
+    implements: techRadarApiRef,
+    deps: {},
+    factory: () => new TechRadar({ width: 1500, height: 800 }),
+  }),
+  createApiFactory({
+    implements: googleAuthApiRef,
+    deps: {
+      discoveryApi: discoveryApiRef,
+      oauthRequestApi: oauthRequestApiRef,
+    },
+    factory: ({ discoveryApi, oauthRequestApi }) =>
+      GoogleAuth.create({ discoveryApi, oauthRequestApi }),
+  }),
+  createApiFactory({
+    implements: microsoftAuthApiRef,
+    deps: {
+      discoveryApi: discoveryApiRef,
+      oauthRequestApi: oauthRequestApiRef,
+    },
+    factory: ({ discoveryApi, oauthRequestApi }) =>
+      MicrosoftAuth.create({ discoveryApi, oauthRequestApi }),
+  }),
+  createApiFactory({
+    implements: githubAuthApiRef,
+    deps: {
+      discoveryApi: discoveryApiRef,
+      oauthRequestApi: oauthRequestApiRef,
+    },
+    factory: ({ discoveryApi, oauthRequestApi }) =>
+      GithubAuth.create({ discoveryApi, oauthRequestApi }),
+  }),
+  createApiFactory({
+    implements: oktaAuthApiRef,
+    deps: {
+      discoveryApi: discoveryApiRef,
+      oauthRequestApi: oauthRequestApiRef,
+    },
+    factory: ({ discoveryApi, oauthRequestApi }) =>
+      OktaAuth.create({ discoveryApi, oauthRequestApi }),
+  }),
+  createApiFactory({
+    implements: gitlabAuthApiRef,
+    deps: {
+      discoveryApi: discoveryApiRef,
+      oauthRequestApi: oauthRequestApiRef,
+    },
+    factory: ({ discoveryApi, oauthRequestApi }) =>
+      GitlabAuth.create({ discoveryApi, oauthRequestApi }),
+  }),
+  createApiFactory({
+    implements: auth0AuthApiRef,
+    deps: {
+      discoveryApi: discoveryApiRef,
+      oauthRequestApi: oauthRequestApiRef,
+    },
+    factory: ({ discoveryApi, oauthRequestApi }) =>
+      Auth0Auth.create({ discoveryApi, oauthRequestApi }),
+  }),
+  createApiFactory({
+    implements: oauth2ApiRef,
+    deps: {
+      discoveryApi: discoveryApiRef,
+      oauthRequestApi: oauthRequestApiRef,
+    },
+    factory: ({ discoveryApi, oauthRequestApi }) =>
+      OAuth2.create({ discoveryApi, oauthRequestApi }),
+  }),
+  createApiFactory({
+    implements: catalogApiRef,
+    deps: { discoveryApi: discoveryApiRef },
+    factory: ({ discoveryApi }) => new CatalogClient({ discoveryApi }),
+  }),
+  createApiFactory({
+    implements: scaffolderApiRef,
+    deps: { discoveryApi: discoveryApiRef },
+    factory: ({ discoveryApi }) => new ScaffolderApi({ discoveryApi }),
+  }),
+  createApiFactory(gitOpsApiRef, new GitOpsRestApi('http://localhost:3008')),
+  createApiFactory({
+    implements: graphQlBrowseApiRef,
+    deps: { errorApi: errorApiRef, githubAuthApi: githubAuthApiRef },
+    factory: ({ errorApi, githubAuthApi }) =>
+      GraphQLEndpoints.from([
+        GraphQLEndpoints.create({
+          id: 'gitlab',
+          title: 'GitLab',
+          url: 'https://gitlab.com/api/graphql',
+        }),
+        GraphQLEndpoints.github({
+          id: 'github',
+          title: 'GitHub',
+          errorApi,
+          githubAuthApi,
+        }),
+      ]),
+  }),
+  createApiFactory({
+    implements: rollbarApiRef,
+    deps: { discoveryApi: discoveryApiRef },
+    factory: ({ discoveryApi }) => new RollbarClient({ discoveryApi }),
+  }),
+  createApiFactory({
+    implements: techdocsStorageApiRef,
+    deps: { configApi: configApiRef },
+    factory: ({ configApi }) =>
+      new TechDocsStorageApi({
+        apiOrigin: configApi.getString('techdocs.storageUrl'),
       }),
-      GraphQLEndpoints.github({
-        id: 'github',
-        title: 'GitHub',
-        errorApi,
-        githubAuthApi,
-      }),
-    ]),
-  );
-
-  builder.add(rollbarApiRef, new RollbarClient({ discoveryApi }));
-
-  builder.add(
-    techdocsStorageApiRef,
-    new TechDocsStorageApi({
-      apiOrigin: techdocsUrl,
-    }),
-  );
-
-  return builder.build();
-};
+  }),
+];
diff --git a/packages/core-api/src/app/App.tsx b/packages/core-api/src/app/App.tsx
index ccdfc4fc7f..ca8ab28e8c 100644
--- a/packages/core-api/src/app/App.tsx
+++ b/packages/core-api/src/app/App.tsx
@@ -26,7 +26,6 @@ import {
   BackstageApp,
   AppComponents,
   AppConfigLoader,
-  Apis,
   SignInResult,
   SignInPageProps,
 } from './types';
@@ -42,7 +41,6 @@ import { AppThemeProvider } from './AppThemeProvider';
 
 import { IconComponent, SystemIcons, SystemIconKey } from '../icons';
 import {
-  ApiHolder,
   ApiProvider,
   ApiRegistry,
   AppTheme,
@@ -51,18 +49,22 @@ import {
   configApiRef,
   ConfigReader,
   useApi,
+  AnyApiFactory,
+  ApiHolder,
 } from '../apis';
-import { ApiAggregator } from '../apis/ApiAggregator';
 import { useAsync } from 'react-use';
 import { AppIdentity } from './AppIdentity';
+import { ApiFactoryRegistry } from '../apis/ApiFactoryRegistry';
+import { ApiResolver } from '../apis/ApiResolver';
 
 type FullAppOptions = {
-  apis: Apis;
+  apis: Iterable<AnyApiFactory>;
   icons: SystemIcons;
   plugins: BackstagePlugin[];
   components: AppComponents;
   themes: AppTheme[];
   configLoader?: AppConfigLoader;
+  defaultApiFactories: Iterable<AnyApiFactory>;
 };
 
 function useConfigLoader(
@@ -101,31 +103,27 @@ function useConfigLoader(
 }
 
 export class PrivateAppImpl implements BackstageApp {
-  private apis?: ApiHolder = undefined;
+  private apiHolder?: ApiHolder;
+  private configApi?: ConfigApi;
+
+  private readonly apis: Iterable<AnyApiFactory>;
   private readonly icons: SystemIcons;
   private readonly plugins: BackstagePlugin[];
   private readonly components: AppComponents;
   private readonly themes: AppTheme[];
   private readonly configLoader?: AppConfigLoader;
+  private readonly defaultApiFactories: Iterable<AnyApiFactory>;
 
   private readonly identityApi = new AppIdentity();
 
-  private apisOrFactory: Apis;
-
   constructor(options: FullAppOptions) {
-    this.apisOrFactory = options.apis;
+    this.apis = options.apis;
     this.icons = options.icons;
     this.plugins = options.plugins;
     this.components = options.components;
     this.themes = options.themes;
     this.configLoader = options.configLoader;
-  }
-
-  getApis(): ApiHolder {
-    if (!this.apis) {
-      throw new Error('Tried to access APIs before app was loaded');
-    }
-    return this.apis;
+    this.defaultApiFactories = options.defaultApiFactories;
   }
 
   getPlugins(): BackstagePlugin[] {
@@ -186,9 +184,9 @@ export class PrivateAppImpl implements BackstageApp {
       }
     }
 
-    const FeatureFlags = this.apis && this.apis.get(featureFlagsApiRef);
-    if (FeatureFlags) {
-      FeatureFlags.registeredFeatureFlags = registeredFeatureFlags;
+    const featureFlags = this.getApiHolder().get(featureFlagsApiRef);
+    if (featureFlags) {
+      featureFlags.registeredFeatureFlags = registeredFeatureFlags;
     }
 
     routes.push(<Route path="/*" element={<NotFoundErrorPage />} />);
@@ -210,28 +208,14 @@ export class PrivateAppImpl implements BackstageApp {
       );
 
       if ('node' in loadedConfig) {
+        // Loading or error
         return loadedConfig.node;
       }
-      const configApi = loadedConfig.api;
 
-      const appApis = ApiRegistry.from([
-        [appThemeApiRef, appThemeApi],
-        [configApiRef, configApi],
-        [identityApiRef, this.identityApi],
-      ]);
-
-      if (!this.apis) {
-        if ('get' in this.apisOrFactory) {
-          this.apis = this.apisOrFactory;
-        } else {
-          this.apis = this.apisOrFactory(configApi);
-        }
-      }
-
-      const apis = new ApiAggregator(this.apis, appApis);
+      this.configApi = loadedConfig.api;
 
       return (
-        <ApiProvider apis={apis}>
+        <ApiProvider apis={this.getApiHolder()}>
           <AppContextProvider app={this}>
             <AppThemeProvider>{children}</AppThemeProvider>
           </AppContextProvider>
@@ -306,6 +290,55 @@ export class PrivateAppImpl implements BackstageApp {
     return AppRouter;
   }
 
+  private getApiHolder(): ApiHolder {
+    if (this.apiHolder) {
+      return this.apiHolder;
+    }
+
+    const registry = new ApiFactoryRegistry();
+
+    registry.register('static', {
+      implements: appThemeApiRef,
+      deps: {},
+      factory: () => AppThemeSelector.createWithStorage(this.themes),
+    });
+    registry.register('static', {
+      implements: configApiRef,
+      deps: {},
+      factory: () => {
+        if (!this.configApi) {
+          throw new Error(
+            'Tried to access config API before config was loaded',
+          );
+        }
+        return this.configApi;
+      },
+    });
+    registry.register('static', {
+      implements: identityApiRef,
+      deps: {},
+      factory: () => this.identityApi,
+    });
+
+    for (const factory of this.defaultApiFactories) {
+      registry.register('default', factory);
+    }
+
+    for (const factory of this.apis) {
+      if (!registry.register('app', factory)) {
+        throw new Error(
+          `Duplicate or forbidden API factory for ${factory.implements} in app`,
+        );
+      }
+    }
+
+    ApiResolver.validateFactories(registry, registry.getAllApis());
+
+    this.apiHolder = new ApiResolver(registry);
+
+    return this.apiHolder;
+  }
+
   verify() {
     const pluginIds = new Set<string>();
 
diff --git a/packages/core-api/src/app/types.ts b/packages/core-api/src/app/types.ts
index db7a0897b1..565e073aed 100644
--- a/packages/core-api/src/app/types.ts
+++ b/packages/core-api/src/app/types.ts
@@ -17,8 +17,8 @@
 import { ComponentType } from 'react';
 import { IconComponent, SystemIconKey, SystemIcons } from '../icons';
 import { BackstagePlugin } from '../plugin';
-import { ApiHolder } from '../apis';
-import { AppTheme, ConfigApi, ProfileInfo } from '../apis/definitions';
+import { AnyApiFactory } from '../apis';
+import { AppTheme, ProfileInfo } from '../apis/definitions';
 import { AppConfig } from '@backstage/config';
 
 export type BootErrorPageProps = {
@@ -77,16 +77,12 @@ export type AppComponents = {
  */
 export type AppConfigLoader = () => Promise<AppConfig[]>;
 
-// TODO(Rugvip): Temporary workaround for accessing config when instantiating APIs, we might want to do this differently
-export type Apis = ApiHolder | ((config: ConfigApi) => ApiHolder);
-
 export type AppOptions = {
   /**
-   * A holder of all APIs available in the app.
-   *
-   * Use for example ApiRegistry or ApiTestRegistry.
+   * A collection of ApiFactories to register in the application to either
+   * add add new ones, or override factories provided by default or by plugins.
    */
-  apis?: Apis;
+  apis?: Iterable<AnyApiFactory>;
 
   /**
    * Supply icons to override the default ones.
@@ -138,11 +134,6 @@ export type AppOptions = {
 };
 
 export type BackstageApp = {
-  /**
-   * Get the holder for all APIs available in the app.
-   */
-  getApis(): ApiHolder;
-
   /**
    * Returns all plugins registered for the app.
    */
diff --git a/packages/core/src/api-wrappers/createApp.tsx b/packages/core/src/api-wrappers/createApp.tsx
index 9d2096cfff..6073b3cef6 100644
--- a/packages/core/src/api-wrappers/createApp.tsx
+++ b/packages/core/src/api-wrappers/createApp.tsx
@@ -17,7 +17,6 @@
 import React, { FC } from 'react';
 import privateExports, {
   AppOptions,
-  ApiRegistry,
   defaultSystemIcons,
   BootErrorPageProps,
   AppConfigLoader,
@@ -94,7 +93,7 @@ export function createApp(options?: AppOptions) {
     );
   };
 
-  const apis = options?.apis ?? ApiRegistry.from([]);
+  const apis = options?.apis ?? [];
   const icons = { ...defaultSystemIcons, ...options?.icons };
   const plugins = options?.plugins ?? [];
   const components = {
@@ -127,6 +126,7 @@ export function createApp(options?: AppOptions) {
     components,
     themes,
     configLoader,
+    defaultApiFactories: [],
   });
 
   app.verify();