diff --git a/.changeset/thirty-cats-help.md b/.changeset/thirty-cats-help.md
new file mode 100644
index 0000000000..9c5d24180d
--- /dev/null
+++ b/.changeset/thirty-cats-help.md
@@ -0,0 +1,5 @@
+---
+'@backstage/plugin-catalog-backend': patch
+---
+
+Parse the URL using a different method rather than `git-url-parse` to support wildcards for URLs which are not VCS providers
diff --git a/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.test.ts b/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.test.ts
index c9575ce5cd..e2489df4b4 100644
--- a/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.test.ts
+++ b/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.test.ts
@@ -213,4 +213,34 @@ describe('UrlReaderProcessor', () => {
 
     expect(reader.search).toHaveBeenCalledTimes(1);
   });
+
+  it('parser return valid URL with wildcard *', async () => {
+    const logger = getVoidLogger();
+
+    const reader: jest.Mocked<UrlReader> = {
+      readUrl: jest.fn(),
+      readTree: jest.fn(),
+      search: jest.fn().mockImplementation(async () => []),
+    };
+
+    const processor = new UrlReaderProcessor({ reader, logger });
+
+    const emit = jest.fn();
+
+    await processor.readLocation(
+      {
+        type: 'url',
+        target: 'https://storage.cloud.google.com/ah-backstage-poc-catalog/*',
+      },
+      false,
+      emit,
+      defaultEntityDataParser,
+      mockCache,
+    );
+
+    expect(reader.search).toHaveBeenCalledWith(
+      'https://storage.cloud.google.com/ah-backstage-poc-catalog/*',
+      { etag: undefined },
+    );
+  });
 });
diff --git a/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.ts b/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.ts
index 5e31dcbd1a..c568f03a81 100644
--- a/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.ts
+++ b/plugins/catalog-backend/src/modules/core/UrlReaderProcessor.ts
@@ -17,7 +17,6 @@
 import { UrlReader } from '@backstage/backend-common';
 import { Entity } from '@backstage/catalog-model';
 import { assertError } from '@backstage/errors';
-import parseGitUrl from 'git-url-parse';
 import limiterFactory from 'p-limit';
 import { Logger } from 'winston';
 import { LocationSpec } from '@backstage/plugin-catalog-common';
@@ -124,7 +123,8 @@ export class UrlReaderProcessor implements CatalogProcessor {
   ): Promise<{ response: { data: Buffer; url: string }[]; etag?: string }> {
     // Does it contain globs? I.e. does it contain asterisks or question marks
     // (no curly braces for now)
-    const { filepath } = parseGitUrl(location);
+
+    const { pathname: filepath } = new URL(location);
     if (filepath?.match(/[*?]/)) {
       const limiter = limiterFactory(5);
       const response = await this.options.reader.search(location, { etag });