diff --git a/docs/overview/logos.md b/docs/overview/logos.md
index 4c0c345f36..9421b7f31e 100644
--- a/docs/overview/logos.md
+++ b/docs/overview/logos.md
@@ -6,37 +6,37 @@ description: Guidelines for how to use the Backstage logos and icons
 ---
 
 Guidelines for how to use the Backstage logo and icon can be found
-[here](/logo_assets/Backstage_Identity_Assets_Overview.pdf). The assets below
-are all in `.svg` format. Other formats are available in the
+[here](https://backstage.io/logo_assets/Backstage_Identity_Assets_Overview.pdf).
+The assets below are all in `.svg` format. Other formats are available in the
 [repository](https://github.com/backstage/backstage/tree/master/microsite/static/logo_assets).
 
 ## Backstage logo
 
-<a href="/logo_assets/svg/Logo_White.svg">
-  <img src="/logo_assets/svg/Logo_White.svg" width="600" />
+<a href="https://backstage.io/logo_assets/svg/Logo_White.svg">
+  <img src="https://backstage.io/logo_assets/svg/Logo_White.svg" width="600" />
 </a>
 
-<a href="/logo_assets/svg/Logo_Teal.svg">
-  <img src="/logo_assets/svg/Logo_Teal.svg" width="600" />
+<a href="https://backstage.io/logo_assets/svg/Logo_Teal.svg">
+  <img src="https://backstage.io/logo_assets/svg/Logo_Teal.svg" width="600" />
 </a>
 
-<a href="/logo_assets/svg/Logo_Black.svg">
-  <img src="/logo_assets/svg/Logo_Black.svg" width="600" style="background-color:white" />
+<a href="https://backstage.io/logo_assets/svg/Logo_Black.svg">
+  <img src="https://backstage.io/logo_assets/svg/Logo_Black.svg" width="600" style="background-color:white" />
 </a>
 
 ## Backstage icon
 
 <div>
-  <a href="/logo_assets/svg/Icon_White.svg">
-    <img src="/logo_assets/svg/Icon_White.svg" width="180" height="180" />
+  <a href="https://backstage.io/logo_assets/svg/Icon_White.svg">
+    <img src="https://backstage.io/logo_assets/svg/Icon_White.svg" width="180" height="180" />
   </a>
-  <a href="/logo_assets/svg/Icon_Teal.svg">
-    <img src="/logo_assets/svg/Icon_Teal.svg" width="180" height="180" />
+  <a href="https://backstage.io/logo_assets/svg/Icon_Teal.svg">
+    <img src="https://backstage.io/logo_assets/svg/Icon_Teal.svg" width="180" height="180" />
   </a>
-  <a href="/logo_assets/svg/Icon_Gradient.svg">
-    <img src="/logo_assets/svg/Icon_Gradient.svg" width="180" height="180" />
+  <a href="https://backstage.io/logo_assets/svg/Icon_Gradient.svg">
+    <img src="https://backstage.io/logo_assets/svg/Icon_Gradient.svg" width="180" height="180" />
   </a>
-  <a href="/logo_assets/svg/Icon_Black.svg">
-    <img src="/logo_assets/svg/Icon_Black.svg" width="180" height="180" style="background-color:white" />
+  <a href="https://backstage.io/logo_assets/svg/Icon_Black.svg">
+    <img src="https://backstage.io/logo_assets/svg/Icon_Black.svg" width="180" height="180" style="background-color:white" />
   </a>
 </div>