diff --git a/.changeset/hungry-stingrays-type.md b/.changeset/hungry-stingrays-type.md
new file mode 100644
index 0000000000..8cb11f67a5
--- /dev/null
+++ b/.changeset/hungry-stingrays-type.md
@@ -0,0 +1,5 @@
+---
+'@backstage/plugin-techdocs-backend': patch
+---
+
+Keep the tech docs sync event stream alive even if it is taking a while to build.
diff --git a/plugins/techdocs-backend/src/service/DocsSynchronizer.ts b/plugins/techdocs-backend/src/service/DocsSynchronizer.ts
index 647447a612..3d89d1647f 100644
--- a/plugins/techdocs-backend/src/service/DocsSynchronizer.ts
+++ b/plugins/techdocs-backend/src/service/DocsSynchronizer.ts
@@ -128,7 +128,13 @@ export class DocsSynchronizer {
         cache: this.cache,
       });
 
+      const interval = setInterval(() => {
+        taskLogger.info(
+          'The docs building process is taking a little bit longer to process this entity. Please bear with us.',
+        );
+      }, 10000);
       const updated = await this.buildLimiter(() => docsBuilder.build());
+      clearInterval(interval);
 
       if (!updated) {
         finish({ updated: false });