diff --git a/microsite/pages/en/demos.js b/microsite/pages/en/demos.js
index 63c15ab698..c26fc9a8e8 100644
--- a/microsite/pages/en/demos.js
+++ b/microsite/pages/en/demos.js
@@ -17,22 +17,18 @@ const Background = props => {
       <Block small className="stripe-bottom bg-black-grey">
         <Block.Container style={{ justifyContent: 'flex-start' }}>
           <Block.TextBox>
-            <Block.Title>See us in action.</Block.Title>
+            <Block.Title>See us in action</Block.Title>
             <Block.Paragraph>
-              To illustrate the potential of Backstage, we’re showing you{' '}
-              <a href="https://labs.spotify.com/2020/04/21/how-we-use-backstage-at-spotify/">
-                how we use it here at Spotify
+              To explore the UI and basic features of Backstage firsthand, go
+              to: <a href="https://demo.backstage.io">demo.backstage.io</a>.
+            </Block.Paragraph>
+            <Block.Paragraph>
+              Watch the videos below to get an introduction to Backstage and to
+              see how we use different plugins to customize{' '}
+              <a href="https://engineering.atspotify.com/2020/04/21/how-we-use-backstage-at-spotify/">
+                our internal version of Backstage at Spotify
               </a>
-              . The videos below feature the custom plugins and templates that
-              we built for our internal version of Backstage. You can use
-              Backstage to build the developer portal you want — integrating the
-              tools that you use in your own infrastructure ecosystem. (Or get
-              started by building an open source plugin for Backstage that
-              everyone can use, like our{' '}
-              <a href="https://backstage.io/blog/2020/04/06/lighthouse-plugin">
-                Lighthouse Plugin
-              </a>
-              .)
+              .
             </Block.Paragraph>
           </Block.TextBox>
           <Block.Graphics>