diff --git a/plugins/app-backend/migrations/20240113144027_assets-namespace.js b/plugins/app-backend/migrations/20240113144027_assets-namespace.js
new file mode 100644
index 0000000000..5fd6ecc5aa
--- /dev/null
+++ b/plugins/app-backend/migrations/20240113144027_assets-namespace.js
@@ -0,0 +1,38 @@
+/*
+ * Copyright 2021 The Backstage Authors
+ *
+ * Licensed under the Apache License, Version 2.0 (the "License");
+ * you may not use this file except in compliance with the License.
+ * You may obtain a copy of the License at
+ *
+ *     http://www.apache.org/licenses/LICENSE-2.0
+ *
+ * Unless required by applicable law or agreed to in writing, software
+ * distributed under the License is distributed on an "AS IS" BASIS,
+ * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+ * See the License for the specific language governing permissions and
+ * limitations under the License.
+ */
+
+// @ts-check
+
+/**
+ * @param {import('knex').Knex} knex
+ */
+exports.up = async function up(knex) {
+  await knex.schema.alterTable('static_assets_cache', table => {
+    // The namespace is used to allow operations on asset groups, e.g. delete all assets in a namespace
+    table.text('namespace').comment('The namespace of the file');
+    table.index('namespace', 'static_asset_cache_namespace_idx');
+  });
+};
+
+/**
+ * @param {import('knex').Knex} knex
+ */
+exports.down = async function down(knex) {
+  await knex.schema.alterTable('static_assets_cache', table => {
+    table.dropIndex([], 'static_asset_cache_namespace_idx');
+    table.dropColumn('namespace');
+  });
+};
diff --git a/plugins/app-backend/src/lib/assets/StaticAssetsStore.test.ts b/plugins/app-backend/src/lib/assets/StaticAssetsStore.test.ts
index e18d136b9d..d975751676 100644
--- a/plugins/app-backend/src/lib/assets/StaticAssetsStore.test.ts
+++ b/plugins/app-backend/src/lib/assets/StaticAssetsStore.test.ts
@@ -177,4 +177,44 @@ describe('StaticAssetsStore', () => {
       await expect(store.getAsset('old')).resolves.toBeUndefined();
     },
   );
+
+  it.each(databases.eachSupportedId())(
+    'should isolate assets in namespace, %p',
+    async databaseId => {
+      const knex = await databases.init(databaseId);
+      const database = createDatabaseManager(knex);
+      const store = await StaticAssetsStore.create({
+        logger,
+        database,
+      });
+      const otherStore = store.withNamespace('other');
+
+      await store.storeAssets([
+        {
+          path: 'foo',
+          content: async () => Buffer.alloc(0),
+        },
+      ]);
+      await otherStore.storeAssets([
+        {
+          path: 'bar',
+          content: async () => Buffer.alloc(0),
+        },
+      ]);
+
+      await expect(store.getAsset('foo')).resolves.toBeDefined();
+      await expect(store.getAsset('bar')).resolves.not.toBeDefined();
+      await expect(otherStore.getAsset('foo')).resolves.not.toBeDefined();
+      await expect(otherStore.getAsset('bar')).resolves.toBeDefined();
+
+      await store.trimAssets({ maxAgeSeconds: 0 });
+
+      await expect(store.getAsset('foo')).resolves.not.toBeDefined();
+      await expect(otherStore.getAsset('bar')).resolves.toBeDefined();
+
+      await otherStore.trimAssets({ maxAgeSeconds: 0 });
+
+      await expect(otherStore.getAsset('bar')).resolves.not.toBeDefined();
+    },
+  );
 });
diff --git a/plugins/app-backend/src/lib/assets/StaticAssetsStore.ts b/plugins/app-backend/src/lib/assets/StaticAssetsStore.ts
index 9f6ada717d..43bd38030f 100644
--- a/plugins/app-backend/src/lib/assets/StaticAssetsStore.ts
+++ b/plugins/app-backend/src/lib/assets/StaticAssetsStore.ts
@@ -32,6 +32,7 @@ const migrationsDir = resolvePackagePath(
 interface StaticAssetRow {
   path: string;
   content: Buffer;
+  namespace: string | null;
   last_modified_at: Date;
 }
 
@@ -49,6 +50,7 @@ export interface StaticAssetsStoreOptions {
 export class StaticAssetsStore implements StaticAssetProvider {
   #db: Knex;
   #logger: Logger;
+  #namespace: string | null;
 
   static async create(options: StaticAssetsStoreOptions) {
     const { database } = options;
@@ -63,9 +65,17 @@ export class StaticAssetsStore implements StaticAssetProvider {
     return new StaticAssetsStore(client, options.logger);
   }
 
-  private constructor(client: Knex, logger: Logger) {
+  private constructor(client: Knex, logger: Logger, namespace?: string) {
     this.#db = client;
     this.#logger = logger;
+    this.#namespace = namespace ?? null;
+  }
+
+  /**
+   * Creates a new store with the provided namespace, using the same underlying storage.
+   */
+  withNamespace(namespace: string): StaticAssetsStore {
+    return new StaticAssetsStore(this.#db, this.#logger, namespace);
   }
 
   /**
@@ -75,12 +85,12 @@ export class StaticAssetsStore implements StaticAssetProvider {
    * updated, but the contents will not.
    */
   async storeAssets(assets: StaticAssetInput[]) {
-    const existingRows = await this.#db<StaticAssetRow>(
-      'static_assets_cache',
-    ).whereIn(
-      'path',
-      assets.map(a => a.path),
-    );
+    const existingRows = await this.#db<StaticAssetRow>('static_assets_cache')
+      .where('namespace', this.#namespace)
+      .whereIn(
+        'path',
+        assets.map(a => a.path),
+      );
     const existingAssetPaths = new Set(existingRows.map(r => r.path));
 
     const [modified, added] = partition(assets, asset =>
@@ -95,6 +105,7 @@ export class StaticAssetsStore implements StaticAssetProvider {
       .update({
         last_modified_at: this.#db.fn.now(),
       })
+      .where('namespace', this.#namespace)
       .whereIn(
         'path',
         modified.map(a => a.path),
@@ -107,6 +118,7 @@ export class StaticAssetsStore implements StaticAssetProvider {
         .insert({
           path: asset.path,
           content: await asset.content(),
+          namespace: this.#namespace,
         })
         .onConflict('path')
         .ignore();
@@ -119,6 +131,7 @@ export class StaticAssetsStore implements StaticAssetProvider {
   async getAsset(path: string): Promise<StaticAsset | undefined> {
     const [row] = await this.#db<StaticAssetRow>('static_assets_cache').where({
       path,
+      namespace: this.#namespace,
     });
     if (!row) {
       return undefined;
@@ -151,6 +164,7 @@ export class StaticAssetsStore implements StaticAssetProvider {
       ]);
     }
     await this.#db<StaticAssetRow>('static_assets_cache')
+      .where('namespace', this.#namespace)
       .where('last_modified_at', '<=', lastModifiedInterval)
       .delete();
   }