diff --git a/.changeset/mira-flygande-spoons.md b/.changeset/mira-flygande-spoons.md
new file mode 100644
index 0000000000..c4c50f117a
--- /dev/null
+++ b/.changeset/mira-flygande-spoons.md
@@ -0,0 +1,5 @@
+---
+'@backstage/plugin-catalog-backend': patch
+---
+
+You can now specify an optional value when applying the `HAS_LABEL` permission rule, similar to the `HAS_ANNOTATION` permission rule.
diff --git a/plugins/catalog-backend/report-alpha.api.md b/plugins/catalog-backend/report-alpha.api.md
index ca521a568d..caa77a0d40 100644
--- a/plugins/catalog-backend/report-alpha.api.md
+++ b/plugins/catalog-backend/report-alpha.api.md
@@ -30,6 +30,7 @@ export const catalogConditions: Conditions<{
     'catalog-entity',
     {
       label: string;
+      value?: string | undefined;
     }
   >;
   hasMetadata: PermissionRule<
@@ -103,6 +104,7 @@ export const permissionRules: {
     'catalog-entity',
     {
       label: string;
+      value?: string | undefined;
     }
   >;
   hasMetadata: PermissionRule<