diff --git a/.changeset/tasty-apes-learn.md b/.changeset/tasty-apes-learn.md
new file mode 100644
index 0000000000..7a4545cf10
--- /dev/null
+++ b/.changeset/tasty-apes-learn.md
@@ -0,0 +1,5 @@
+---
+'@backstage/plugin-notifications': patch
+---
+
+Fix to show web notifications even when browser is on foreground. Fix duplicate notifications with multiple tabs.
diff --git a/plugins/notifications/api-report.md b/plugins/notifications/api-report.md
index f1369a882d..e998d76ea4 100644
--- a/plugins/notifications/api-report.md
+++ b/plugins/notifications/api-report.md
@@ -175,8 +175,9 @@ export function useTitleCounter(): {
 };
 
 // @public (undocumented)
-export function useWebNotifications(): {
+export function useWebNotifications(enabled: boolean): {
   sendWebNotification: (options: {
+    id: string;
     title: string;
     description: string;
     link?: string;
diff --git a/plugins/notifications/dev/index.tsx b/plugins/notifications/dev/index.tsx
index b601c4b9a4..a21170aec0 100644
--- a/plugins/notifications/dev/index.tsx
+++ b/plugins/notifications/dev/index.tsx
@@ -20,9 +20,11 @@ import {
   notificationsPlugin,
   NotificationsSidebarItem,
 } from '../src';
+import { signalsPlugin } from '@backstage/plugin-signals';
 
 createDevApp()
   .registerPlugin(notificationsPlugin)
+  .registerPlugin(signalsPlugin)
   .addPage({
     element: (
       <NotificationsPage
@@ -32,5 +34,5 @@ createDevApp()
     ),
     path: '/notifications',
   })
-  .addSidebarItem(<NotificationsSidebarItem />)
+  .addSidebarItem(<NotificationsSidebarItem webNotificationsEnabled />)
   .render();
diff --git a/plugins/notifications/package.json b/plugins/notifications/package.json
index ee2bdc885a..8c3a90c092 100644
--- a/plugins/notifications/package.json
+++ b/plugins/notifications/package.json
@@ -50,6 +50,7 @@
     "@backstage/cli": "workspace:^",
     "@backstage/core-app-api": "workspace:^",
     "@backstage/dev-utils": "workspace:^",
+    "@backstage/plugin-signals": "workspace:^",
     "@backstage/test-utils": "workspace:^",
     "@testing-library/jest-dom": "^6.0.0",
     "@testing-library/react": "^15.0.0",
diff --git a/plugins/notifications/src/components/NotificationsSideBarItem/NotificationsSideBarItem.tsx b/plugins/notifications/src/components/NotificationsSideBarItem/NotificationsSideBarItem.tsx
index d143344a9a..b15e5a34c6 100644
--- a/plugins/notifications/src/components/NotificationsSideBarItem/NotificationsSideBarItem.tsx
+++ b/plugins/notifications/src/components/NotificationsSideBarItem/NotificationsSideBarItem.tsx
@@ -51,7 +51,7 @@ export const NotificationsSidebarItem = (props?: {
   const notificationsRoute = useRouteRef(rootRouteRef);
   // TODO: Do we want to add long polling in case signals are not available
   const { lastSignal } = useSignal<NotificationSignal>('notifications');
-  const { sendWebNotification } = useWebNotifications();
+  const { sendWebNotification } = useWebNotifications(webNotificationsEnabled);
   const [refresh, setRefresh] = React.useState(false);
   const { setNotificationCount } = useTitleCounter();
 
@@ -75,6 +75,7 @@ export const NotificationsSidebarItem = (props?: {
             return;
           }
           sendWebNotification({
+            id: notification.id,
             title: notification.payload.title,
             description: notification.payload.description ?? '',
             link: notification.payload.link,
diff --git a/plugins/notifications/src/hooks/useWebNotifications.ts b/plugins/notifications/src/hooks/useWebNotifications.ts
index bf3b5269f5..728d992130 100644
--- a/plugins/notifications/src/hooks/useWebNotifications.ts
+++ b/plugins/notifications/src/hooks/useWebNotifications.ts
@@ -14,49 +14,58 @@
  * limitations under the License.
  */
 import { useCallback, useEffect, useState } from 'react';
+import { rootRouteRef } from '../routes';
+import { useRouteRef } from '@backstage/core-plugin-api';
+import { useNavigate } from 'react-router-dom';
 
 /** @public */
-export function useWebNotifications() {
+export function useWebNotifications(enabled: boolean) {
   const [webNotificationPermission, setWebNotificationPermission] =
     useState('default');
-  const [webNotifications, setWebNotifications] = useState<Notification[]>([]);
+  const notificationsRoute = useRouteRef(rootRouteRef);
+  const navigate = useNavigate();
 
   useEffect(() => {
-    if ('Notification' in window && webNotificationPermission === 'default') {
+    if (
+      enabled &&
+      'Notification' in window &&
+      webNotificationPermission === 'default'
+    ) {
       window.Notification.requestPermission().then(permission => {
         setWebNotificationPermission(permission);
       });
     }
-  }, [webNotificationPermission]);
-
-  document.addEventListener('visibilitychange', () => {
-    if (document.visibilityState === 'visible') {
-      webNotifications.forEach(n => n.close());
-      setWebNotifications([]);
-    }
-  });
+  }, [enabled, webNotificationPermission]);
 
   const sendWebNotification = useCallback(
-    (options: { title: string; description: string; link?: string }) => {
+    (options: {
+      id: string;
+      title: string;
+      description: string;
+      link?: string;
+    }) => {
       if (webNotificationPermission !== 'granted') {
         return null;
       }
 
       const notification = new Notification(options.title, {
         body: options.description,
+        tag: options.id, // Prevent duplicates from multiple tabs
       });
 
       notification.onclick = event => {
         event.preventDefault();
-        notification.close();
         if (options.link) {
           window.open(options.link, '_blank');
+        } else {
+          navigate(notificationsRoute());
         }
+        notification.close();
       };
 
       return notification;
     },
-    [webNotificationPermission],
+    [webNotificationPermission, navigate, notificationsRoute],
   );
 
   return { sendWebNotification };
diff --git a/yarn.lock b/yarn.lock
index af96b924bd..a07e9249f7 100644
--- a/yarn.lock
+++ b/yarn.lock
@@ -6057,6 +6057,7 @@ __metadata:
     "@backstage/dev-utils": "workspace:^"
     "@backstage/errors": "workspace:^"
     "@backstage/plugin-notifications-common": "workspace:^"
+    "@backstage/plugin-signals": "workspace:^"
     "@backstage/plugin-signals-react": "workspace:^"
     "@backstage/test-utils": "workspace:^"
     "@backstage/theme": "workspace:^"