diff --git a/README.md b/README.md
index 9ef09aee06..e05c1eb16e 100644
--- a/README.md
+++ b/README.md
@@ -26,6 +26,8 @@ Out of the box, Backstage includes:
For more information go to [backstage.io](https://backstage.io) or join our [Discord chatroom](https://discord.gg/EBHEGzX).
+🎉 Backstage is a CNCF Sandbox project. Read the announcement [here](https://backstage.io/blog/2020/09/23/backstage-cncf-sandbox).
+
## Project roadmap
A detailed project roadmap, including already delivered milestones, is available [here](https://backstage.io/docs/overview/roadmap).
@@ -51,11 +53,9 @@ Check out [the documentation](https://backstage.io/docs/getting-started) on how
- [Code of Conduct](CODE_OF_CONDUCT.md) - This is how we roll
- [Adopters](ADOPTERS.md) - Companies already using Backstage
- [Blog](https://backstage.io/blog/) - Announcements and updates
-- [Newsletter](https://mailchi.mp/spotify/backstage-community)
+- [Newsletter](https://mailchi.mp/spotify/backstage-community) - Subscribe to our email newsletter
- Give us a star ⭐️ - If you are using Backstage or think it is an interesting project, we would love a star ❤️
-Or, if you are an open source developer and are interested in joining our team, please reach out to [foss-opportunities@spotify.com ](mailto:foss-opportunities@spotify.com)
-
## License
Copyright 2020 Spotify AB.
diff --git a/docs/overview/architecture-overview.md b/docs/overview/architecture-overview.md
index f2c6dad61f..8edf3e9e4c 100644
--- a/docs/overview/architecture-overview.md
+++ b/docs/overview/architecture-overview.md
@@ -4,6 +4,23 @@ title: Architecture overview
description: Documentation on Architecture overview
---
+## Terminology
+
+Backstage is constructed out of three parts. We separate Backstage in this way
+because we see three groups of contributors that work with Backstage in three
+different ways.
+
+- Core - Base functionality built by core developers in the open source project.
+- App - The app is an instance of a Backstage app that is deployed and tweaked.
+ The app ties together core functionality with additional plugins. The app is
+ built and maintained by app developers, usually a productivity team within a
+ company.
+- Plugins - Additional functionality to make your Backstage app useful for your
+ company. Plugins can be specific to a company or open sourced and reusable. At
+ Spotify we have over 100 plugins built by over 50 different teams. It has been
+ very powerful to get contributions from various infrastructure teams added
+ into a single unified developer experience.
+
## Overview
The following diagram shows how Backstage might look when deployed inside a
diff --git a/docs/overview/architecture-terminology.md b/docs/overview/architecture-terminology.md
deleted file mode 100644
index 092ca7fb01..0000000000
--- a/docs/overview/architecture-terminology.md
+++ /dev/null
@@ -1,20 +0,0 @@
----
-id: architecture-terminology
-title: Architecture terminology
-description: Documentation on Architecture terminology
----
-
-Backstage is constructed out of three parts. We separate Backstage in this way
-because we see three groups of contributors that work with Backstage in three
-different ways.
-
-- Core - Base functionality built by core devs in the open source project.
-- App - The app is an instance of a Backstage app that is deployed and tweaked.
- The app ties together core functionality with additional plugins. The app is
- built and maintained by app developers, usually a productivity team within a
- company.
-- Plugins - Additional functionality to make your Backstage app useful for your
- company. Plugins can be specific to a company or open sourced and reusable. At
- Spotify we have over 100 plugins built by over 50 different teams. It has been
- very powerful to get contributions from various infrastructure teams added
- into a single unified developer experience.
diff --git a/docs/overview/background.md b/docs/overview/background.md
index 486260bac3..aca46614c2 100644
--- a/docs/overview/background.md
+++ b/docs/overview/background.md
@@ -1,7 +1,8 @@
---
id: background
title: The Spotify Story
-description: Documentation on Background and Story behind making of Backstage
+description: Backstage was born out of necessity at Spotify. We found that as we grew, our
+infrastructure was becoming more fragmented, our engineers less productive.
---
Backstage was born out of necessity at Spotify. We found that as we grew, our
@@ -29,3 +30,9 @@ building a new microservice using an automated template in Backstage. Create,
maintain, and find the documentation for all that software in Backstage.
One place for everything. Accessible to everyone.
+
+Backstage was originally built by Spotify and then donated to the CNCF.
+Backstage is currently in the Sandbox phase. Read the announcement
+[here](https://backstage.io/blog/2020/09/23/backstage-cncf-sandbox).
+
+
diff --git a/docs/overview/support.md b/docs/overview/support.md
index 6e00c17fab..12bc7cfaf9 100644
--- a/docs/overview/support.md
+++ b/docs/overview/support.md
@@ -13,10 +13,7 @@ description: Support and Community Details and Links
- [FAQ](../FAQ.md) - Frequently Asked Questions
- [Code of Conduct](../../CODE_OF_CONDUCT.md) - This is how we roll
- [Blog](https://backstage.io/blog/) - Announcements and updates
-- [Newsletter](https://mailchi.mp/spotify/backstage-community)
+- [Newsletter](https://mailchi.mp/spotify/backstage-community) - Subscribe to
+ our email newsletter
- Give us a star ⭐️ - If you are using Backstage or think it is an interesting
project, we would love a star ❤️
-
-Or, if you are an open source developer and are interested in joining our team,
-please reach out to
-[foss-opportunities@spotify.com ](mailto:foss-opportunities@spotify.com)
diff --git a/docs/overview/what-is-backstage.md b/docs/overview/what-is-backstage.md
index 1a5e80a302..3d41c714ee 100644
--- a/docs/overview/what-is-backstage.md
+++ b/docs/overview/what-is-backstage.md
@@ -33,7 +33,14 @@ Out of the box, Backstage includes:
[open source plugins](https://github.com/spotify/backstage/tree/master/plugins)
that further expand Backstage’s customizability and functionality
-### Benefits
+## Backstage and the CNCF
+
+Backstage is a CNCF Sandbox project. Read the announcement
+[here](https://backstage.io/blog/2020/09/23/backstage-cncf-sandbox).
+
+
+
+## Benefits
- For _engineering managers_, it allows you to maintain standards and best
practices across the organization, and can help you manage your whole tech
diff --git a/microsite/core/Footer.js b/microsite/core/Footer.js
index 761862c1fc..8e3c4c086d 100644
--- a/microsite/core/Footer.js
+++ b/microsite/core/Footer.js
@@ -51,6 +51,7 @@ class Footer extends React.Component {
Subscribe to our newsletter
+ CNCF Sandbox